Carreon Chapter 7

Chapter 7:

 Chapter 7 talks about how typography has evolved across time as technology has allowed it to grow easier and more efficiently produce typographic pieces. this chapter made me think about how design would be today if we still had the same type of resources they only had back in time. for example, what impact would design have if we still only had the traditional method of type by hand? or how would design be taken into effect using only the linotype or monotype machines? Technology has allowed for great development and expansion in the design field. not only does technology allow for faster production, but also allows for more tools to be used and technologies that allow the designer to use a variety of media and types with the simplicity and fastness of clicking mice and typing on a keyboard. Keyboard phototypesetters allowed for more flexibility in sizes of text and an easier way to perfect spacing since the  computer itself made adjustments in spacing more automatically, and much faster than before. As I am typing this paragraph now, I think about how much simpler and way faster it is to type things out today and press print so easily and quickly. Compositions are also more easily portable. chapter 7 talks about information storage devices like floppy discs, today we have cloud storage that easily syncs and makes work more portable and green. Compared to monotype and linotype machines, today’s software caters to the designer. The user interface for design and type software are designed to be intuitive and easy for the designer to use. the image below shows how the interface for illustrator makes the typographer’s job more intuitive.