The topic for chapter 5 is about the Typographic Grid. The book states that a grid is a skeletal framework used by designers to organize information and within that, space is the common denominator for all typographic communication. Proportion has been mentioned as an important element many times before. The typographic grid is a system of proportions, therefore proportion must be thoroughly understood. The next point of emphasis is single and multi-column grids. Single column grids appear simple and linear as in a traditional novel. When working with a multi-column grid it is essential to balance type size, line length, and interline spacing(leading). The book gives the clear example, changing the size of type will most likely require the need to adjust the line length.The next type of grid is a modular grid which offers more opportunities for complex design. The book also states, as I find important, the more complex the grid structure, the more flexible the organizational possibilities. And lastly improvisinational structures are very flexible in construction and is all about where the designer wants to go with it.
This example shows how the legebility of type based of color, hue, and tone can make a big difference.
This example shows how the legebility of type based of color, hue, and tone can make a big difference.
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