The first typeface I
chose was “Playbill” (on the left). A playbill is literally a program for
theatrical performances, so naturally this font made me think of musicals and
the different musicals I've been in and to. The "Playbill" typeface
is dramatic without having to be over-the-top. When people think of dramas,
they typically think of frilly, fancy, dramatic things. But what most people
don’t realize is that the simple approach is often the most effective approach.
Playbills tend to have a very simplistic look to them. For example, I went to
see The Lion King on Broadway in
Chicago a few years ago, and their playbill was literally a simple picture of
Simba with the words “The Lion King” on the bottom. The simple approach was
effective because even though I haven’t looked at that specific playbill in a
long time, I can still remember it. So the typeface “Playbill” captures that
simplistic approach they tend to use for plays, musicals, dramas, etc.
The second typeface I
chose is “Futura” (on the right). This simple sans serif typeface reminded me
strongly of the text they use for the show “Futurama,” which I am a HUGE fan
of! Because even though the typeface used for “Futurama” is a little more
science-y than the one I used, it’s still very simple and I feel like the
typeface used for “Futurama” is very simple. Plus, for some reason, it just
gives off that type of vibe, although it could have to do with that face that “Futura”
and “Futurama” sounds really similar so I already kind of had a bias to begin
with. It also seems very calming and pleasing to the eye because my brain doesn’t
have to think too much about it, kind of like how I feel when I watch “Futurama”
(at least, sometimes. Other times I’m confused but that’s a completely
different story.)
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